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<span style="color:#d90b05;">Clean as</span><br /> a whistle Winterhalter Gastronom GmbH, Host Milano

Clean as
a whistle

Winterhalter Gastronom GmbH, Host Milano
Exhibitions

Host Milano is the ultimate international exhibition for the world of hospitality. Every two years the latest innovations and trends in the catering and hospitality industry are presented here. From kitchen equipment and appliances to interiors, this is the place to be for everyone in hospitality.

For Winterhalter Gastronom – specialist in professional dishwashing solutions for caterers – Host Milano was the moment to present a strong technical stand that immediately caught the eye of the visitors!

Modular construction

Gielissen designed a floating product presentation for Winterhalter, which was impressive both technically and visually. In addition, we were challenged to design the stand so that it could be used multiple times, without the loss of too much material. Our team created a smart modular solution that ensures the stand can be reused, while retaining its appearance and functionality.

 

From lighting  
to experience

The Winterhalter stand was hard to miss thanks to the illuminated banner that could be seen from a distance. A contemporary and welcoming space was created inside. Visitors could sit at the coffee bar, on barstools with an illuminated rear wall creating the right atmosphere. An illuminated coffee cup was the finishing touch for the mood. The digital box provided the interaction that was necessary to get to know Winterhalter better. Everything was simple, but surprising and functional, just as it ought to be.

 

Exhibition Host Milano
Location Milano
Stand floor space 273 m2
Lighted banner 64 meter
Project leader Marcus Deuschle